Courier Jobs and the Internet: Get Online!

If you’re one of those late-bloomers who are just now discovering the wonders of the internet when it comes to securing courier jobs and making deliveries more efficient, don’t be embarrassed. It’s understandable – after all, you could just have been spending too much time on the road to get online!

It is a fact that the internet has, in many ways, helped make courier jobs more available to more people in the delivery and haulage industry. For independents in particular, this has proven to be a big boon in securing delivery work, especially in terms of return loads and the like. Here’s an overview of the different ways to find delivery work on the internet.

Bulletin Boards and Fora

Chances are, you’ve seen those bulletin boards in supermarkets and truck stops that advertise jobs and jobs wanted. This is the online version – with a great community bonus! In the early days of the internet, the first delivery and haulage bulletin boards sites were ways for those in the haulage industry to get together, compare notes, trade courier jobs, make referrals for overflow delivery work and just hang out. They can shoot the breeze about great truck stops, horror clients, accident-prone areas and more. If you missed the simple connections these types of sites created, don’t worry, there are still many of them around. Try them out, you’ll be surprised at how many new friends you makes, not to mention new courier jobs you may get!

Online Classifieds

Another simple structure that works much like its offline equivalent, classified are just that – places to find help wanted for delivery work and courier jobs. Craigslist is a great example of this type of site, although you may want to check out more specialised advertising listings in terms of location and jobs advertised.

Online Auctions

The internet has opened the way for many small businesses – and everyone knows that the more small businesses there are, the more opportunities there are to be had! eBay and similar sites are great places to look (or advertise). One great way is to check out sellers on your general route and see if you can strike up a conversation – who knows, it may lead to jobs in the future.

Haulage Exchanges and Delivery Auction Sites

Specially created for those in the delivery industry, haulage exchanges and delivery auction sites are community-based web 2.0 sites that allow customers and providers to connect. This shortcuts the process of needing to call and ask for rates and doing a comparison.

In a delivery auction site, in particular, a listing is made once and bids come in, making comparisons easier. For both types of sites, the feedback process is crucial – customers and providers are rated for the mutual enlightenment and protection when it comes to courier jobs.

5 Ways to Finding Job Vacancies in London

During the economic meltdown in the past two years many workers lost their jobs. The sharp reduction in the financial worth of key financial assets such as, properties, shares etc., led to a depletion of monetary resources to keep many firms in business. This financial crisis has had serious and even damaging effects on the strong and mighty in the financial world. Considering how severely big businesses were adversely affected, many smaller businesses were washed away from the markets by the flood of financial woe and meltdown. London being one of the major financial capitals in the world was not left unscathed by this misfortune, but still strives to recover from its effects and aftermath problems. These have made the job market an uneasy and sometimes fierce battleground.

The five most popular and effective ways to find jobs vacancies in London are through the following.

1. Friends and Word of Mouth: Your first step in finding a job in London is to be open about your desire to find a job and speak to people. The world is still largely a place where who you know is as important as what you know. Speak to your friends, family and sometimes people you meet along the way. You may join forums that deal with your business niche. Do you have friends in positions that will be helpful to you? Even if you do not know anyone in such a position, your friends and other people may have those connections. If you are able to gather the right and timely information through word of mouth it stands a good chance of giving you a positive edge in the job market.

2. Job Centre: The next step would be to visit your local ‘Job Centre’. There are very many ‘Job Centre’ offices in London and at least one in every local area. You will find people who are paid and willing to help you in your job search. They have resources that will help you find jobs in London that suit your skills and training. They also have a database of employers who advertise job vacancies in London through their various ‘Job Centre’ offices and website. You may also be eligible to receive certain financial help during your job search. The job centre plus on Chadwick Street, London, SW1P 2EP‎ has seen an increase in the amount of people finding jobs in that area of London. Some other job centres that will be helpful are the offices at 26-46 Lisson Grove, Regent’s Park, London, NW1 6TZ‎, 1 Barnsbury Road, London, N1 0EX, Coburg House, 63-67 Newington Causeway, London, SE1 6BD; which have all seen job seekers from all over London visit their offices for help.

3. Recruitment Agencies: It is highly advised that you register with as many recruitment agencies as possible, especially the ones who deal with job vacancies in London for your specific need. When you register in some of these recruitment agencies, you may be asked to undergo an aptitude test or some sort of other short test depending on the job niche. In registering you may also need to confidentially give them some personal information about yourself. I do not know of any recruitment agency that does not adhere to data protection laws. If you are concerned about these do not hesitate to ask about their data protection policy. Creating a good rapport with recruitment consultants will make them remember you and hopefully inform you immediately a vacancy arises. Some might place you on a waiting list. Make sure you check in from time to time to make sure your file does not become forgotten paperwork.

A few recruitment agencies in London which will be helpful include Manpower 52 High Holborn, London, WC1V 6RB, Reed 9 Kingsway, London, WC2B 6XF, Adecco 351 Oxford Street, London, W1C 2JF, Office Angels 25-27 Oxford Street, London, W1D 2DW‎ etc.

4. Newspapers: In London there are a few free newspapers which have job vacancy advertisements. Examples of such free newspapers are the ‘London Lite’ and ‘London Paper’. You can also buy some magazines, news papers and brochures which advertise job vacancies. The ‘London Loot’ is one of such papers. During the past Christmas holidays, the London Loot paper featured a wide list of job vacancies in the Brixton Area of London. A few newspapers advertise specific job vacancies in London on certain days of the week. You may want to note that and pick up a newspaper on the day when vacancies within your job search area are being advertised. Other newspapers which advertise job vacancies in London are the ‘London Times’, ‘Guardian’, ‘Daily Telegraph’ etc.

5. Online Job Websites: The internet is ever increasing as a major source for information. There are websites dedicated to job advertising and job searches. You can register on these websites, build a profile or portfolio and post your ‘Curriculum Vitae’ (CV) on the internet. Employers will be able to see your CV and contact you if they are attracted by your profile. Also you can search for job vacancies and apply directly for specific advertised positions. You can even send applications to several employers in a few clicks. For example you can register on the ‘London Career Builder’ website and search for job vacancies in London. You will need to invest some of your time and focus to effectively search for jobs vacancies in London using online job websites.

What To Do When Looking For Your Dream Job

If you’re in the hunt for the perfect job, here are some tips to help you land it.

Have an impressive resume
The resume is the only basis your prospective employer has when deciding to contact you for an interview or not. So it goes without writing it is very important! Therefore, it must create the best impression of you. By best, I mean honest and suited to the advertised job description. Do not use flowery and over descriptive language. It’s a resume not an essay for literature. You can bowl em’ over with your wit on the interview day itself.

Don’t put all your eggs in one basket
Sure that job ad is screaming your name all over. You know in your heart that you are meant for that job. Maybe it’s destiny. I’m sorry to say but you may need to consider some other factors. There are probably thousands out there who are thinking the same exact thing. There may be a good chance that you will get that job, but also a chance that you won’t. So take time out to apply for other jobs that are also appealing to you. You can think about transferring to that dream job when you have more experience up your sleeve.

Follow Up! Follow Up! Follow Up!
Letting your prospective employer know that you are interested in the job leaves a good impression. Sometimes a job is given to the individual who wants it most rather than the individual who has the right qualities for it. Attitude is every bit as important as aptitude. Having that friendly, go get em, tiger demeanor is always welcome in an office place (just don’t over do it). In summary don’t be afraid to prepare a follow-up email inquiring about your application status.

Into the Interview
Now is your chance to really shine. Your resume will now take a backseat to the real thing. Make sure you are dressed for the part. Every detail counts. No wrinkled or stained shirts please. You don’t need to come in with new and expensive clothes. Just be neat and presentable. Mind your body language. Be positive and confident. Don’t forget to smile and be sincere. Remember, if you want this job, you have to show that you do. In an interview, first impressions are everything. Don’t waste this chance to show them how wonderful you are for the advertised position.

The Wait
Actually, do not wait or you will drive yourself crazy. Make sure you are doing more productive things rather than sitting by the phone or checking your emails constantly. Enroll in a special class to improve your skills on the side like writing/ drawing/ computers or whatever it is you are interested in. No dough to burn? Don’t worry. You can just do research online on the topics of interest.

Future Jobs in Advertising Will Be Dominated by Media – Polish Up Your Media Resume!

Jobs in the advertising industry declined during the recession of 2008-2010, but now appear to be increasing again. Looking at the advertising jobs of the future, we believe media will dominate job growth. Available jobs will involve media planning, buying, and sales for both traditional and new media. Integrated communications will be key.

In terms of job opportunities, there are three basic functions which media professionals perform to connect ad messages with target markets: media planning, buying, and sales. To prepare for an advertising job, job seekers should develop a good understanding of media planning, media buying, and media sales for both traditional and digital media. (The future is integrated marketing and media.)

1. Media Planning

Media planning is the process of developing an effective media strategy and action plan involving use of both traditional and digital media.

The planning process first begins with an analysis of the marketing situation. Then, second, based on marketing priorities, media objectives are formulated that detail exactly what the media plan is supposed to accomplish, for example, including the definition and prioritization of target audiences the media plan must reach.

Third,strategies are formulated which will most effectively accomplish the media objectives. Finally, based on the media strategies, a detailed tactical plan is developed.

The media strategy and action plan incorporate the right media classes, the right media vehicles, the right geographic markets, the right timing, the right budget, the right number of advertising exposures, in the right media contexts, and so on. In so doing, media planning contemplates how traditional, digital, alternative, and marketing services media can help best address marketing problems or capitalize on marketing opportunities.

The end result of the process is a media plan, often called the tactical plan. The media plan details the recommendations and detailed rationale for all media activities and spending. For example, the plan may propose the use of magazines as the important medium for some particular advertising. The recommendation would include how much money should be spent in magazines vs. other media, in which months or weeks ads should be scheduled, and, of course, which specific magazines are most cost effective and best meet the magazine selection criteria.

Of course, media plans must also include other proposed media/marketing activities such as geographic market areas which should receive supplemental media spending, how often the consumer should be reached with advertising, as well as how the advertising should be scheduled throughout the year or planning period.

A media planner is someone who develops or supervises the development of media plans through a rigorous media planning process. The media planner may occupy any level in the organization; responsibility, not title, defines the job.

Now, imagine that you are a media planner. You have $3 million to market your product to male beer drinkers. An analysis of media alternatives for reaching this audience suggests these three potential strategies.

1. If you bought one:30 spot in the Super Bowl for $3 million, you would reach almost 33% of male beer drinkers all at the same time.

2. If you bought fifteen:30 spots on male-oriented, primetime, network TV programs, you could reach 65% of male beer drinkers more than once with 35% of them reached at least twice.

3. If you spent half your budget for display ads on male-oriented websites and the other half in men’s magazines, you would reach 63% of males twice each, on average, but in different media contexts.

Question: Which option would you choose? Why?

2. Media Buying

Media buying is the second type of job available in advertising and the advertising media area. People who buy media are simply called media buyers. Media buyers may be generalists or may specialize in buying specific media: broadcast or print or digital.

After the media plan has been approved by the client, the media included in the plan must be purchased from the media sellers. Buying is the process of identifying the preferred media vehicles, then negotiating with selling media to reach a satisfactory price and other important terms and conditions. The transaction is called a media buy, and the person who negotiated the transaction with the seller is called a media buyer.

Typically included in the list of negotiable items are price, additional time or space units, positioning of the ad or commercial within the media vehicle, inclusion of higher quality and more effective media vehicles, and value added features such as billboards (broadcast), turnkey promotions, merchandising assistance, programs to involve sales force and customers, and so on.

You might be a buyer with a budget and instructions to buy a specific display ad on the home page of a major search engine, for example. You find that the budget is sufficient to buy an ad on the home page of either AOL or Yahoo but not both. You therefore ask each of the sellers to submit a proposal, and you negotiate with both of them until one offers you desirable inventory at an acceptable price. After negotiating with the sellers, you may then select the seller with the lowest price or the best additional enticements. When you have completed the transaction, you have done a media buy!

3. Media Sales

Media sales or selling is the third category of advertising media jobs. All media have sales people who work on the local level selling to local businesses or on the national level selling to national advertisers and advertising agencies. In addition, opportunities exist in media representative firms who often represent media companies in the key markets of the countryt. For example a television station in Hoboken may hire rep firms to do their selling in New York, Chicago, Los Angeles, San Francisco, and Detroit — or where ever.

What is important here is that media sales will likely be the largest employer of people in the advertising industry, and could be considered by those who have interest in advertising, professional selling and has accrued a little bit of experience in the agency business.

If you were the media seller for AOL in the example above, you might propose a media package consisting of X number of clicks to AOL for the one-time-only price of $5 million. But the Yahoo sales rep would be doing the same thing! Your job would be to come up with an offer better than Yahoo’s, including a final price and any other terms and conditions that would induce the media buyer to keep negotiating with you until you can reach a contract.

Media sales persons are usually called media representatives or sales reps. Sales reps may work for the medium (e.g., AOL) or for an independent firm that represents several non-competing media. Sellers communicate with buyers by phone, face-to-face in person or video conference, by mail and e-mail.